COMPONENT NO . TSMO9801
HOSPITALITY ORGANIZATION DEVELOPMENT (ASSESSMENT 1)
MEASURE THE STRATEGIC BUSINESS ENVIROMENT BY WHICH HOSPITALITY BUSINESSES ARE CURRENTLY FUNCTIONING WITHIN YOUR COUNTRY. BASE THE ANSWER AFTER A TYPE OF HOSPITALITY BUSINESS OF YOUR CHOICE AND ILLUSTRATE IT WITH APPRO PRIATE EXAMPLES.
PARTICULAR DATE OF SUBMITTING: 28TH FEBUARY
MATRICULATION QUANTITY: 40133726
These essay discuses about the strategic organization environment in India, and the parameters that ay business organization needs to consider to grow and sustain inside the competitive industry. Kew and Stredwick (2005) says, " Business environment is the conjugated string of internal and external elements that will act as the most significant key to the present plus the future performing of virtually any business organization”. So this is usually market research showing an examination of the external and internal i. e. the tiny and the macro business environment. The job of this essay is always to evaluate the organization environment parts for better understanding of functions and to display how the hospitality sector in India works with all this factors for sustainable development and customer satisfaction. India is a significant and a well known hub intended for tourism of all types and also the food it offers. The huge historic ideals, diverse tradition, intense political condition, excessive environmental problems, fluctuating overall economy, overgrown human population and merged market makes this country a much more complicated and competitive environment for business organizations trading in hospitality sector, especially the hotels. Thus putting on analytical theories is beneficial for finding close solutions to all the challenges related to the business environment parts. These examines could be established on the SWOT analysis intended for internal elements, like the talents, weaknesses, opportunities and risks possessed by the hotel plus the PESTEL evaluation for the external elements like the...
Kew, J and Stredwick, J (2005)' Organization management- handling in a proper context, ' London, Chartered institute of personnel and development.
Campbell, D. Stonehouse, G and Houston, M (2002)' Organization strategy, ' London, Butterworth- Heinemann.
Jain, T. 3rd there�s r., Trehan, M. and Trehan, R. (2010-11) Indian business environment, Delhi: V. T. (India) enterprises.
Nieuwenhuizen, C and Rossouw, D (2008)' Business environment- a contemporary strategy, ' S. africa, Juta & Co.
Oxford University press (2007) Pestel analysis from the macro environment. Available at: -- http://www.oup.com/uk/orc/bin/9780199296378/01student/additional/page_12.htm [Accessed about 27/02/14]
A t marketing limited (2011)
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